An engaging interactive experience celebrating the history of one of London’s most globally recognised landmarks the Piccadilly Lights.
This project covered user experience planning, art direction, design and development for desktop and mobile. The end result was a user journey that allows viewers to deep dive into the world of these icon lights. From hotspot sharing facts about the new state of the art technology to iconic memorable moments and big brand partners using this 780sqm screen, the seamless transitions aim is to create a visually entertaining interactive experience.
Created in 2017 with MSL